SaaS product explainer
For a landing page, a sales follow-up or a pinned post: a prospect who has never heard of you understands the problem, the product and the next step.
Creates a project with this brief in your studio. You can change everything before rendering.
Example subject
“How a shared inbox tool turns scattered support e-mails into tracked tickets”
Prefilled in the studio. Replace it with your own topic.
- Audience
- Executives
- Prospects and buyers who don’t know your product yet.
- Target length
- 90–120 s
- Standard
- Look
- Light
- Product, bright background
- Starting point
- An idea
- One sentence is enough; you can paste a script instead.
What to prepare
- Product name and one-line pitch
- The main problem it solves
- Three key features, in plain words
- One proof point (a metric or a customer result)
- Your colors and logo, if you use the brand look
Suggested structure
The beats that work for this kind of video, in 90–120 seconds.
- 01The problem, in the buyer’s words
- 02What the product does, in one sentence
- 03How it works, in three steps
- 04One concrete result
- 05Where to try it
Notes for the engine
Prefilled in the studio, so the video follows this brief. Edit them freely.
Start from the buyer’s problem, then the product. Keep feature lists to three items. End with a clear next step.
Must show: The product name on screen · The three steps as a simple flow
Avoid: Unverifiable claims like “the best” or “#1”