Tech and dev
How it works
For curious audiences: explain the mechanism behind something people use every day, with a simple analogy and a clear sequence.
Creates a project with this brief in your studio. You can change everything before rendering.
Example subject
“How a CDN makes videos load fast”
Prefilled in the studio. Replace it with your own topic.
- Audience
- Beginners
- A general audience, no technical background needed.
- Target length
- 45–60 s
- Short
- Look
- Illustrated
- Drawn sets, characters
- Starting point
- An idea
- One sentence is enough; you can paste a script instead.
What to prepare
- The thing to explain, in one sentence
- The 3–4 steps of the mechanism, in order
- One everyday analogy
- The one takeaway you want people to remember
Suggested structure
The beats that work for this kind of video, in 45–60 seconds.
- 01The everyday moment (a video that loads instantly)
- 02The naive way it could work
- 03The trick, step by step
- 04Why it matters for you
Notes for the engine
Prefilled in the studio, so the video follows this brief. Edit them freely.
One idea per scene. Use an everyday analogy before any technical term, then name the term once.
Must show: The steps as an animated path from A to B
Avoid: Acronyms without a plain-words explanation